Business Justification

How do customers justify an investment in ConnectAndSell?

The business justification for ConnectAndSell is straightforward. If you know (a) your target pipeline, (b) how many sales conversations your sales reps have with decision makers each week, and (c) what corresponding dollar amount is added to the sales pipeline every week, you have the information necessary for an ROI analysis. If you don’t track live conversations, or ‘connects’, but you do track dials, then you can use the ConnectAndSell system-wide average of 21 dials to 1 connect to convert. This average is based on millions of calls into large, medium and small businesses across all industries in North America.



If you don’t have all the information immediately available today to assess your ROI with your organization, ConnectAndSell’s “Readiness Assessment” can help collect the relevant metrics and quantify the returns in a few days.